{"id":695841,"date":"2025-09-29T10:40:00","date_gmt":"2025-09-29T08:40:00","guid":{"rendered":"https:\/\/shopfully.com\/drive-to-store-retail-media-workshop\/"},"modified":"2025-09-29T10:40:00","modified_gmt":"2025-09-29T08:40:00","slug":"drive-to-store-retail-media-workshop","status":"publish","type":"page","link":"https:\/\/shopfully.com\/fr\/drive-to-store-retail-media-workshop\/","title":{"rendered":"Drive to Store &amp; Retail Media Workshop"},"content":{"rendered":"\r\n<div class=\"header-page  \"\r\n    style=\"background:#760fca; color:#fbf5e6;\"\r\n  >\r\n  <div class=\"texts-header-page\">\r\n    <div class=\"texts-header-page-cont fade-in-right-stagger-cont\"  style=\"color:#fbf5e6\">\r\n              <h1>Drive to Store &amp; Retail Media Workshop<\/h1>\r\n                <\/div>\r\n          <div class=\"button fade-in-up\">\r\n        <div class=\"button-cont\">\r\n          <p class=\"scroll-down-header-page button-inner\" >\r\n            <a href=\"#form\">Sign up<\/a>\r\n          <\/p>\r\n        <\/div>\r\n      <\/div>\r\n      <\/div>\r\n  <div class=\"svg-header-page\">\r\n    <svg width=\"100%\" height=\"100%\" viewBox=\"0 0 1429 776\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\r\n      <path d=\"M7942.84 -816.193L4909.6 -2164.47L6365.3 -3193.62C6449.57 -3250.39 6475.27 -3363.63 6425.51 -3451.61L6298.95 -3675.36C6249.18 -3763.34 6138.88 -3799.65 6046.81 -3756.68L4083.24 -2896.53L3976.5 -4179.89C3971.23 -4284.69 3890.46 -4364.27 3781.95 -4365.16L3530.29 -4366.29C3421.46 -4367.75 3338.08 -4293.24 3326.2 -4187.83L3204.46 -2927.84L1215.67 -3809.39C1154.68 -3837.88 1072.27 -3808.73 1033.39 -3751.06L859.801 -3455.48C824.816 -3390.91 835.559 -3307.4 897.687 -3262.08L2376.87 -2154.55L-161.621 -1041.31C-285.271 -989.578 -327.229 -858.042 -261.841 -742.443L532.928 662.635C598.327 778.254 732.365 809.461 840.707 730.717L2991.33 -799.286L2750.69 1647.74C2736.37 1781.1 2831.85 1870.57 2950.62 1874.77L4229.81 1930.84C4366.3 1934.12 4469.27 1831.07 4455.61 1695.31L4256.39 -735.946L6747.13 1132.51C6852.53 1207.26 6983.98 1186.8 7055.08 1074.48L8034.72 -509.836C8106.15 -621.586 8070.87 -763.348 7942.27 -815.87\"'\r\n           style=\"fill:#ff5255\" \/>\r\n      <\/svg>\r\n\r\n  <\/div>\r\n<\/div>\r\n\r\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer \"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-59082c4c wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading \">\ud83d\udccc October 29 &#8211; 30  |  Madrid<\/h3>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity \"\/>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">The retail world is evolving rapidly, and understanding how to connect digital investments with in-store results has never been more crucial.<br><br><strong>Join us on<\/strong> <strong>October 29th and 30th in Madrid for an exclusive <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-purple-color\">Shopfully &amp; Auchan<\/mark> event <\/strong>dedicated to exploring the strategies that are shaping the future of retail marketing. Over the course of this workshop, we\u2019ll dive into key themes that are transforming the way brands and retailers engage with consumers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading \">Key Highlights Include:<\/h3>\n\n\n\n<p class=\"has-18-pt-font-size wp-block-paragraph\">\u27a1\ufe0f <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-purple-color\"><strong>The Future of Retail Media<\/strong><\/mark><br><em>Gain exclusive insights from <strong>Accenture <\/strong>on the current and future state of the market.<\/em><\/p>\n\n\n\n<p class=\"has-18-pt-font-size wp-block-paragraph\">\u27a1\ufe0f <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-purple-color\">A Proven Success Story<\/mark><\/strong> <br><em>Learn directly from the <strong>Auchan Portugal team<\/strong> as they present a deep-dive case study on their drive-to-store evolution from 2018 to today.<\/em><\/p>\n\n\n\n<p class=\"has-18-pt-font-size wp-block-paragraph\">\u27a1\ufe0f <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-purple-color\">Hyper-Local Innovation<\/mark><\/strong> <br><em>Discover <strong>Shopfully&rsquo;s groundbreaking approach to digital marketing<\/strong>, designed to tackle the challenge of optimizing campaigns for different store types within the same geography.<\/em><\/p>\n\n\n\r\n<div id=\"form\" class=\"contact-form has-white-background\">\r\n      <h2 class=\"fade-in-left\">Fill out the form to register<\/h2>\r\n        <p class=\"fade-in-right\">Participation in the Shopfully Drive to Store and Retail Media Workshop is free of charge, but registration is required.<\/p>\r\n  \r\n\r\n      \n<div class=\"wpcf7 no-js\" id=\"wpcf7-f695959-o1\" lang=\"fr-FR\" dir=\"ltr\" data-wpcf7-id=\"695959\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form 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class=\"wpcf7-form-control-wrap\" data-name=\"first-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"first-name\" \/><\/span> <\/label><br \/>\n<label> Last Name <span class=\"wpcf7-form-control-wrap\" data-name=\"last-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"last-name\" \/><\/span> <\/label><br \/>\n<label> E-Mail <span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span> <\/label><br \/>\n<label> Job Title <span class=\"wpcf7-form-control-wrap\" data-name=\"job-title\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"job-title\" \/><\/span> <\/label><br \/>\n<label> Company <span class=\"wpcf7-form-control-wrap\" data-name=\"company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"company\" \/><\/span> <\/label>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"form-column\">\n\t\t<div class=\"select-verticals\">\n\t\t\t<p><label>Dietary restrictions <\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"esigenze-alimentari\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first\"><label><input type=\"checkbox\" name=\"esigenze-alimentari[]\" value=\"None\" \/><span class=\"wpcf7-list-item-label\">None<\/span><\/label><\/span><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"esigenze-alimentari[]\" value=\"Lactose intolerant\" \/><span class=\"wpcf7-list-item-label\">Lactose intolerant<\/span><\/label><\/span><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"esigenze-alimentari[]\" value=\"Gluten intolerant\" \/><span class=\"wpcf7-list-item-label\">Gluten intolerant<\/span><\/label><\/span><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"esigenze-alimentari[]\" value=\"Vegetarian\" \/><span class=\"wpcf7-list-item-label\">Vegetarian<\/span><\/label><\/span><span class=\"wpcf7-list-item last\"><label><input type=\"checkbox\" name=\"esigenze-alimentari[]\" value=\"Vegan\" \/><span class=\"wpcf7-list-item-label\">Vegan<\/span><\/label><\/span><\/span><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div c>\n\t\t\t<p><label>Other dietary requirements: <\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"altre-esigenze-alimentari\"><textarea cols=\"40\" rows=\"3\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" name=\"altre-esigenze-alimentari\"><\/textarea><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div class=\"form-column\">\n\t\t\t<div class=\"select-verticals\">\n\t\t\t\t<p><label class=\"form-acceptance\"><span class=\"wpcf7-form-control-wrap\" data-name=\"acceptance-737\"><span class=\"wpcf7-form-control wpcf7-acceptance optional\"><span class=\"wpcf7-list-item\"><input type=\"checkbox\" name=\"acceptance-737\" value=\"1\" aria-invalid=\"false\" \/><\/span><\/span><\/span><span>I give my explicit consent to the recording, use, and publication of images and\/or audiovisual recordings depicting my person as outlined in the <a href=\"https:\/\/shopfully.com\/wp-content\/uploads\/2025\/09\/Privacy-policy-x-events-_-Alcampo-Auchan-workshop-_-Authorization-for-image-and-voice.pdf\">authorisation for the use of pictures and videos<\/a>, for the purposes indicated in the <a href=\"https:\/\/shopfully.com\/privacy-notice\/\">privacy notice.<\/a> <\/span><br \/>\n<\/label><span id=\"wpcf7-6ac6835b511cc-wrapper\" class=\"wpcf7-form-control-wrap cf7apps-honeypot-wrap clientmail-wrap\" style=\"position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0;\"><input type=\"hidden\" name=\"clientmail-time-start\" value=\"1791394651\"><input type=\"hidden\" name=\"clientmail-time-check\" value=\"4\"><label for=\"wpcf7-6ac6835b511cc-field\" class=\"hp-message\">Veuillez laisser ce champ vide.<\/label><input id=\"wpcf7-6ac6835b511cc-field\"  class=\"wpcf7-form-control wpcf7-text\" type=\"text\" name=\"clientmail\" value=\"\" autocomplete=\"new-password\" tabindex=\"1000\" data-cf7apps-tabindex=\"1000\" \/><\/span>\n\t\t\t\t<\/p>\n\t\t\t\t<p><label class=\"form-acceptance\"><span class=\"wpcf7-form-control-wrap\" 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For more information, please refer to the <a href=\"https:\/\/shopfully.com\/privacy-notice\/\">privacy policy.<\/a> <\/span><\/label><span id=\"wpcf7-6ac6835b5124a-wrapper\" class=\"wpcf7-form-control-wrap cf7apps-honeypot-wrap clientmail-wrap\" style=\"position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0;\"><input type=\"hidden\" name=\"clientmail-time-start\" value=\"1791394651\"><input type=\"hidden\" name=\"clientmail-time-check\" value=\"4\"><label for=\"wpcf7-6ac6835b5124a-field\" class=\"hp-message\">Veuillez laisser ce champ vide.<\/label><input id=\"wpcf7-6ac6835b5124a-field\"  class=\"wpcf7-form-control wpcf7-text\" type=\"text\" name=\"clientmail\" value=\"\" autocomplete=\"new-password\" tabindex=\"1000\" data-cf7apps-tabindex=\"1000\" \/><\/span>\n\t\t\t\t<\/p>\n\t\t\t\t<p><label class=\"form-acceptance\"><span class=\"wpcf7-form-control-wrap\" data-name=\"acceptance-902\"><span class=\"wpcf7-form-control wpcf7-acceptance optional\"><span class=\"wpcf7-list-item\"><input type=\"checkbox\" name=\"acceptance-902\" value=\"1\" aria-invalid=\"false\" \/><\/span><\/span><\/span> <span> I authorise Shopfully Marketing, S.L.U. to disclose my email address to other companies belonging to the Shopfully Group, in order to receive their newsletters. Further details are available in the <a href=\"https:\/\/shopfully.com\/privacy-notice\/\">privacy policy.<\/a><\/span><\/label><span id=\"wpcf7-6ac6835b512a0-wrapper\" class=\"wpcf7-form-control-wrap cf7apps-honeypot-wrap clientmail-wrap\" style=\"position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0;\"><input type=\"hidden\" name=\"clientmail-time-start\" value=\"1791394651\"><input type=\"hidden\" name=\"clientmail-time-check\" value=\"4\"><label for=\"wpcf7-6ac6835b512a0-field\" class=\"hp-message\">Veuillez laisser ce champ vide.<\/label><input id=\"wpcf7-6ac6835b512a0-field\"  class=\"wpcf7-form-control wpcf7-text\" type=\"text\" name=\"clientmail\" value=\"\" autocomplete=\"new-password\" tabindex=\"1000\" data-cf7apps-tabindex=\"1000\" \/><\/span>\n\t\t\t\t<\/p>\n\t\t\t\t<p><label class=\"form-acceptance\"><span class=\"wpcf7-form-control-wrap\" data-name=\"Privacy\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><input type=\"checkbox\" name=\"Privacy\" value=\"1\" aria-invalid=\"false\" \/><\/span><\/span><\/span><span> I declare that I have read and understood the <a href=\"https:\/\/shopfully.com\/privacy-notice\/\">privacy policy.<\/a> <\/span><\/label><span id=\"wpcf7-6ac6835b51305-wrapper\" class=\"wpcf7-form-control-wrap cf7apps-honeypot-wrap clientmail-wrap\" style=\"position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0;\"><input type=\"hidden\" name=\"clientmail-time-start\" value=\"1791394651\"><input type=\"hidden\" name=\"clientmail-time-check\" value=\"4\"><label for=\"wpcf7-6ac6835b51305-field\" class=\"hp-message\">Veuillez laisser ce champ vide.<\/label><input id=\"wpcf7-6ac6835b51305-field\"  class=\"wpcf7-form-control wpcf7-text\" type=\"text\" name=\"clientmail\" value=\"\" autocomplete=\"new-password\" tabindex=\"1000\" data-cf7apps-tabindex=\"1000\" \/><\/span>\n\t\t\t\t<\/p>\n\t\t\t\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Send\" \/><br \/>\n<span id=\"wpcf7-6ac6835b51363-wrapper\" class=\"wpcf7-form-control-wrap cf7apps-honeypot-wrap clientmail-wrap\" style=\"position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0;\"><input type=\"hidden\" name=\"clientmail-time-start\" value=\"1791394651\"><input type=\"hidden\" name=\"clientmail-time-check\" value=\"4\"><label for=\"wpcf7-6ac6835b51363-field\" class=\"hp-message\">Veuillez laisser ce champ vide.<\/label><input id=\"wpcf7-6ac6835b51363-field\"  class=\"wpcf7-form-control wpcf7-text\" type=\"text\" name=\"clientmail\" value=\"\" autocomplete=\"new-password\" tabindex=\"1000\" data-cf7apps-tabindex=\"1000\" \/><\/span>\n\t\t\t\t<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n  <\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\ud83d\udccc October 29 &#8211; 30 | Madrid The retail world is evolving rapidly, and understanding how to connect digital investments with in-store results has never been more crucial. Join us on October 29th and 30th in Madrid for an exclusive Shopfully &amp; Auchan event dedicated to exploring the strategies that are shaping the future of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-695841","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/shopfully.com\/fr\/wp-json\/wp\/v2\/pages\/695841","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/shopfully.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/shopfully.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/shopfully.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/shopfully.com\/fr\/wp-json\/wp\/v2\/comments?post=695841"}],"version-history":[{"count":0,"href":"https:\/\/shopfully.com\/fr\/wp-json\/wp\/v2\/pages\/695841\/revisions"}],"wp:attachment":[{"href":"https:\/\/shopfully.com\/fr\/wp-json\/wp\/v2\/media?parent=695841"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}